All of the hype is started. It’s Super Bowl week and the frenzy has begun. Everyday there are interviews upon interviews. These athletes are suddenly catapulted nto the biggest stage in the world and people are watching. The media will find any story surrounding any athlete and do their best create a buzz. For some, the pressure can be intimidating, but most seem to soak up the limelight. It may be the only time they will get to play in the biggest football game of the year. But not all of the hype is around the players. I’ve been hearing for sometime now about the commercials. All I know is that any group willing to ante up the 3.5 million dollars for a 30 second ad better be in touch with their creative genius.
Sunday will come and Sunday will go, and there will be one winning team and one losing team. There will be people who live in NY or New England who will allow the loss to ruin their week. But other than a football game having been played, how has the world changed?
After the Patriots annihilate the Giants, then what? They go to Disney World. Then what? They bask in the praise and adoration of the press and their fans for a year. Then what? Eventually each player on these Super Bowl teams will retire. Then what? Perhaps some will go on to lead productive lives outside of football. Then what? It’s a pretty safe bet, that each of these men will die. Then what? Now that’s the question!
You probably cannot tell me the name of the starting linebacker or punt returner on the 1994 winning Super Bowl team. Why? Because it doesn’t matter. It was a moment in time, but that moment is now gone and faded into insignificance.
The moment that does matter is the moment that begins eternity. All of the “Then What?”s mean nothing if they are not leading you to the “Then What?” called Eternity. There the moments never fade into obscurity, and every moment is a moment of pure joy!
If you are like me you have plans for your life, but as you achieve those plans, then what?
